This blog was updated on 23 April 2025, for more information connect with our team: https://www.easystore.co/contact 

8 Must-Have Checkout Features for Your Online Store (Part 2)

This is Part 2 of our series on the top 8 essential features your online store should have. 

In Part 1, we covered single-page checkout, abandoned cart recovery, automated payment reminders, and order cancellations. 

Let’s dive into the remaining 4 features that will take your EasyStore setup to the next level.

5. EasyStore Mobile App

Brick-and-mortar or online store? Why not both

The EasyStore Mobile App brings your physical and online sales together on one platform, right from your smartphone. With the app, you can unify your sales channels, accept payments, manage inventory, and build customer relationships—all in one place.

No matter where a sale happens, all orders are automatically synced with your EasyStore account, keeping your inventory up to date across the board. POS functionality is available on the Standard and Business plans.

Download the app now:

• Play Store

• App Store

• Huawei App Gallery

6. Mobile Order Form

Tired of endless "PM please" messages?

We know how overwhelming it can be to respond to constant product inquiries through messaging apps. That’s why EasyStore offers WhatsApp and LINE order forms—ideal for sellers who thrive on chat-based customer interactions.

These mobile-friendly forms let your customers submit their orders directly and complete the checkout process on your store, saving time and making the buying process smoother.

Set up your order form at:

Marketing > Order Forms (beta)

7. Referral Marketing

Turn your customers into your brand ambassadors.

Referral marketing—also known as word-of-mouth marketing—is one of the most powerful tools in ecommerce. In fact, people are 4x more likely to buy when referred by someone they know.

With EasyStore’s built-in referral system, you can generate custom links for different referral groups, each with their own commission structure. Whether it’s friends, family, agents, or influencers, you can incentivize them to promote your products.

Activate it at:

Marketing > Referral Marketing

Read the help guide here

8. Sell on Facebook

Your store shouldn't just live on your website.

With over 2.6 billion monthly active users, Facebook is too big to ignore. EasyStore lets you publish your products to Facebook with just one click, so your followers and page visitors can browse and shop without ever leaving the app.

Learn how to sell on Facebook here

It’s easy to set up a store with EasyStore—but running a successful one requires the right tools. These 8 must-have features are just the beginning. Explore the full suite of tools by signing up for a free EasyStore account.

Make Customers Love Buying From You

EasyStore empowers your brand to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that makes customers love buying from you.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.