This blog was updated on 24 March 2025, for more information connect with our team: https://www.easystore.co/contact 

Choosing Your Selling Platform Smartly as a New Seller

Starting an online business is an exciting opportunity, but it also comes with challenges. Many new sellers recognize the rewards of a successful online store but hesitate due to the barriers to entry. Selecting the right platform is one of the most critical decisions in your e-commerce journey.

The Challenges of Selling on Marketplaces

Many sellers begin their e-commerce journey on marketplaces, but they often encounter challenges such as:

• Price wars – Competing solely on price can reduce profit margins.

• Lack of brand identity – The marketplace controls the branding, making it harder to stand out.

• Risk of platform closure – If the marketplace shuts down or exits a market, sellers lose their storefronts overnight.

Why Choosing the Right Platform Matters

Before you start selling online, take time to research different platforms. While marketplaces have their advantages, building your own online store gives you more control over branding, customer relationships, and long-term growth.

Lowering the Barrier for New Sellers

Imagine if you could:

• Start your first online store for just RM199 ($44.86 USD) per month

• Set up your online store in just two hours

With more businesses offering user-friendly e-commerce solutions, launching an online store has never been easier.

A New Opportunity for New Sellers

EasyStore, a leading e-commerce platform in Malaysia, has introduced a monthly subscription plan starting from March 7, 2016. This means sellers no longer need to commit to yearly plans, making it more affordable to start. EasyStore provides easy-to-use tools that help sellers build their own online stores quickly and cost-effectively.

Final Thoughts

Before choosing a platform, research your options carefully. Look for a low-cost, easy-to-use solution that allows you to take the first step. Once you start, the next steps will become clearer—but starting is key.

Make Customers Love Buying From You

EasyStore empowers your brand to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that makes customers love buying from you.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.