EasyStore introduces a new way to connect with online shoppers

By Amirul Mokhtar · 18th May, 2016

The problem with online shopping is that potential customers feel disconnected because there is no one who can answer their questions in real time. Imagine walking into a gift shop to look for something to give to a friend for their upcoming birthday. You have no clue what to look for and you look around just to find that there isn't anyone there to help you. That is exactly how it feels like.

Solution?

You can incorporate an online chat system (also known as live chat) to your online store to provide customers immediate access to help.

A study that was conducted by Forrester Research found the following:

“Many online consumers want help from a live person while they are shopping online; in fact, 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer.”

Source: Forrester - Making Proactive Chat Work

Now imagine going into that same gift shop but this time you are greeted by a warm smile and a "Hi, need help finding a gift? We have just the thing for you"

Feels much better doesn't it?

EasyStore introduces a better way to connect with online shoppers

Now with EasyStore, you can provide that exact experience to your online store visitors. Like a sales person at a physical store, having live chat available makes it easier for online shoppers to go through the buying process.

Not only will you be able to provide a better shopping experience, but you can also increase sales by recommending other products that they might like. And also through live chat, you can better understand the behavior of shoppers.

Chat and convert customers with Intercom for EasyStore

Chat with visitors to your storefront in real-time, capture them as leads, and convert them to customers. The best part is you can add that human touch by showing the faces of people on your team and have lively conversations, just like you would in a physical store.

Chat using Facebook Messenger through Modern App for EasyStore

You already use Facebook Messenger to communicate with your friends, now you can use it to communicate with your customers, too. This is what Modern app does. It allows you to link with your Facebook page and use Messenger as your live chat system for your online store.

Communication becomes easier as it uses a familiar app. You can also keep the conversation going even after they have left your store.