This blog was updated on 06 May 2025, for more information connect with our team: https://www.easystore.co/contact 

EasyStore Latest Updates: December 2021 — New Features, Enhancements & A Strong Start to 2022

As 2021 comes to a close, we want to thank you for growing alongside us through another challenging but rewarding year. We hope the features and integrations we’ve rolled out have made a meaningful difference in your ecommerce journey.

Let’s wrap up the year with our final product updates—and gear up for even greater success in 2022!

New Feature: Insert Code App – Add Code to Your Header & Footer with Ease

Need to add scripts like Google Analytics or Facebook Pixel, but not sure where to start? 

The Insert Code app allows you to safely insert custom code into your store’s header and footer—without needing technical skills.

Here’s how simple it is:

1. Click “Create Code” and name your snippet.

2. Paste your code into the box.

3. Click “Save”—and you're done!

You can also manage multiple snippets easily by creating named entries, viewing, editing, or deleting as needed.

Enable the Insert Code App | Learn More

Feature Enhancements

1. Go Live on Facebook in 5 Minutes with Auto-Generated Product Codes

We’ve made Facebook Live selling even easier. Now, EasyStore can automatically generate product codes (e.g., A1, B1) when you add items to your live session.

Variant-friendly too!

E.g., A1 = Small, A2 = Medium, A3 = Large

Codes are auto-generated in uppercase, but customers can type them in any case.

You can also create custom product codes like:

A001PKS (A001 = item, PK = pink, S = size)

Learn More

2. Marketplace Syncing Just Got Smarter

Managing 50+ products? No problem. Now you can:

• Bulk sync all products to Shopee and Lazada

• Resync product info (title, price, etc.) across marketplaces

• Bulk delete products with one click

Plus, airway bills now support A6, A5, and A4 printing sizes for Shopee (MY, SG, TW) and Lazada (MY, SG).

Read More About Shopee & Lazada Sync

3. PayPal API Upgrade for a Smoother Checkout

Want a better PayPal checkout experience? Upgrading to PayPal API v2 ensures:

• Faster, more reliable checkouts

• Future-proofing for new features

Upgrade to PayPal API v2

4. Stripe: 16 Sub Payment Methods + Easier Refunds

We’ve added 16 sub payment options via Stripe, helping you cater to more customers with diverse preferences.

Also, no more switching tabs—refunds can now be processed directly from your EasyStore admin panel.

Learn More About Stripe Enhancements

Wrapping Up 2021

Thank you for trusting us this year. We’re excited to help you grow even more in 2022. 

Whether you’re customizing your store, selling on social media, or reaching new markets, we’re here to support every step.

Here’s to greater heights ahead—Happy New Year!

Make Customers Love Buying From You

EasyStore empowers your brand to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that makes customers love buying from you.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.