This blog was updated on 11 March 2025, for more information connect with our team: https://www.easystore.co/contact 

How to Take Stunning Product Photos Without Breaking the Bank

When it comes to online shopping, product photography plays a crucial role in driving sales. Unfortunately, many online sellers overlook this aspect, focusing more on marketing than on high-quality product images. 

While marketing attracts customers, compelling product photos help convert views into purchases. Since buyers can’t physically touch or try the product, they rely entirely on visuals and descriptions to make a decision.

Here are some simple yet effective tips to capture professional-looking product photos without spending a fortune:

1. Use Your Smartphone Camera

Don’t have a DSLR? No problem! Your smartphone camera can do the job. A good camera phone (preferably 12MP and above) can take high-quality product shots. 

Phones like the latest iPhone, Samsung Galaxy, or Google Pixel models have excellent camera capabilities suitable for product photography.

2. Choose a Clean, Solid Background

Keep the focus on your product by using a simple background. A white or neutral-colored backdrop works best to eliminate distractions. 

You can create a DIY setup using a white sheet, poster board, or even a foldable mini photography studio like Foldio.

3. Use Natural Lighting

Natural light is your best (and free) lighting source. Position your product near a window where soft daylight can enhance the details without harsh shadows. 

The best time to shoot is during the day, preferably in the morning or late afternoon. Avoid using direct sunlight or flash, as they can create glare and uneven lighting.

4. Capture Multiple Angles

Showcase your product from different perspectives—front, back, top, sides, and even close-ups of key details like textures, labels, or unique features. The more visual information you provide, the more confident buyers will feel in making a purchase.

5. Edit Your Photos for a Professional Look

Post-editing can make a significant difference in the final image. If you’re not familiar with Photoshop, don’t worry—there are plenty of free, user-friendly photo editing tools like Canva, Snapseed, Lightroom Mobile, Pixlr, and Fotor that allow you to enhance brightness, contrast, and sharpness effortlessly.

Make Customers Love Buying From You

EasyStore empowers your brand to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that makes customers love buying from you.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.