Making Every Purchase an Unforgettable Experience

As Chinese New Year wraps up, it’s time to shift focus to preparing for Raya sales and ensuring an exceptional shopping experience for your customers.

Our latest updates and enhancements will help you create a smooth and enjoyable journey for them, whether they’re shopping online or in-store.

Check out the full list of updates below.

EasyStore February 2025 Product Updates

1. [POS]: Advanced Staff Permissions 

Greater control over staff permissions leads to better pricing consistency and a smoother checkout experience. 

With the latest "Advanced Staff Permissions" update, businesses can now customize staff access on the point of sale — managing permissions for checkouts, discounts, and orders. 

It’s a fun and unexpected way to surprise your customers, enhance their shopping experience anytime they visit your online store. 

3. [App]: Red Packet Giveaway

To further enhance the festive shopping mood, we've released Red Packet Giveaway App. 

As customers browse your online store, they'll instantly notice an angpao icon appear on the right side of the page. Tapping the icon gives them access to rewards you've pre-set. 

Here's an example of what customers see: 

Here's how you can set up the campaign: 

4. [App]: New Announcement Bar Animation

The announcement bar is perfect for reminding customers about existing promotions or campaigns in your online store. It’s one of the first things they see when they land on your online store.

That is why we have added animation effects to let the announcement banner slide, ensuring it grabs customers' attention. 

5. [Online Store]: Customer Signup with Apple ID

6. [Report]: Export Sales Performance

With the "Export Sales Performance" feature, business owners can now focus more on improving their customer's shopping experience even when exporting their sales data.

As the export process runs seamlessly in the background, allowing businesses to focus on other tasks without disrupting their workflow.

Once the export is complete, an email notification will be sent to business owners, and the latest file will be available for download. 

Additionally, the exported data will remain accessible on the sales performance page for 24 hours, and the key metrics includes: 

• Total Sales 
• Total Orders
• Total Gross Sales
• Total Net Sales
• Average Order Value

7. [Orders]: Filter Orders by Teammate

We've introduced the new "Teammate Order Filter" feature, business owners can easily sort and view orders by teammate without requiring unnecessary time and effort. 

This makes it simpler to track responsibilities, improve workflow, and ensure a smoother order management process that could provide a better customer's shopping experience.

8. [Inbox]: Receive Email Alerts for Unread Live Chat Messages 

Effective communication between brands and customers is key to a great shopping experience. Live chat is often the go-to channel, but what happens when customer missed a message?

They might assume the brand didn’t respond, leading to frustration and a negative impression.

To prevent this, we’re introducing "Email Alerts for Unread Live Chat Messages". If customers leave a live chat conversation unread, they’ll receive an email notification so that they don’t miss any updates from the brand. 

Game-Changing Customer Experience With Brand App

Brand App is a white-label shopping app customized with your branding, offering the same powerful features as a shopping app, but with a unique brand experience. 

Here’s how you can become a part of your customers’ daily lives by offering a personalized, seamless, and convenient mobile shopping experience at their fingertips.

• Custom App Icon: Make your brand instantly recognizable on your customers' home screens by using your brand logo as the custom app icon. This strengthens brand recall and increases the chances of customers tapping into your app regularly. 

• Custom App Name: Using your brand’s name instead of a generic one makes your app feel more exclusive and directly connected to your business. This builds trust and familiarity, making customers more likely to engage with your brand.

• Custom App Store Screenshot: Showcasing your app with personalized screenshots allows customers to immediately understand the benefits of downloading your Brand App. A well-crafted preview highlights your unique offerings, creating anticipation and a smoother shopping experience.

• Custom Feature Banner: A dedicated feature banner lets you highlight promotions, new arrivals, or exclusive offers right inside the app. This grabs attention instantly, keeping customers engaged and informed about what’s new.

• Full App Ownership: Owning the app fully means complete control over the user experience, branding, and customer interactions. This allows for tailored updates, seamless customer communication, and the ability to collect first-party data for personalized marketing strategies.

All these elements work together to create a seamless, branded, and immersive mobile shopping experience, making customers feel more connected to your brand and more likely to return! 

Be a part of your customers’ daily lives with personalized, seamless and convenient mobile shopping at their fingertips. Click here to find out more. 

Make Customers Love Buying from You

EasyStore empower brands to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that customers love.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.

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