This blog was updated on 28 April 2025, for more information connect with our team: https://www.easystore.co/contact 

Expand Your Online Sales: Sell on Multiple Marketplaces with EasyStore

In Malaysia’s fast-growing eCommerce landscape, marketplace integration has become crucial for online businesses to reach more customers and expand their brand presence. 

At EasyStore, we’ve made it simple by integrating with four key marketplaces — and you’re free to choose whether to connect to one, a few, or all of them based on your business needs.

Let’s take a closer look at each marketplace you can sync with through EasyStore:

Lazada

Lazada first launched in 2012, initially operating under an inventory-based model before introducing a third-party marketplace model in 2013. 

Today, Lazada stands as one of Southeast Asia’s largest eCommerce platforms, operating across Malaysia, Singapore, Indonesia, the Philippines, Vietnam, and Thailand.

Shopee

Shopee made its debut in Singapore in 2015 as a mobile-first, consumer-to-consumer (C2C) marketplace. 

It has since evolved into a hybrid model supporting both C2C and business-to-consumer (B2C) sales. 

With strong logistics and payment support, Shopee expanded into Malaysia, Indonesia, the Philippines, Vietnam, Taiwan, Thailand, and Brazil, recording over two billion visits across the region in 2019.

PrestoMall

Formerly known as 11street Malaysia, PrestoMall is Malaysia’s largest homegrown online marketplace. 

It offers a wide range of products and services under one platform — from daily essentials to travel, e-vouchers, bill payments, and more, all with seamless mobile payment options.

Lelong.my

Established in 1998, Lelong.my is Malaysia’s first and oldest online marketplace. 

It offers a wide variety of over 1.3 million products from more than 10,000 sellers, covering everything from personal items to electronics and home appliances.

Why Sell to Multiple Channels with EasyStore?

1. Real-Time Marketplace Sync Status

If you sell across Lazada and Shopee, you can easily monitor the sync status of your products across platforms — all within a single glance in your EasyStore admin panel. 

The "Last Updated" timestamp ensures you’re always aware of the latest updates.

2. Flexible Actions for Synced Products

Managing different product strategies across channels? When you delete a product in EasyStore, you can choose whether to take no action, set it as inactive, or permanently delete it from Shopee or Lazada.

3. Set Different Prices for Different Markets

You can adjust your selling prices on marketplaces separately, either by a fixed amount (MYR) or by percentage (%), helping you tailor pricing strategies for each channel.

4. Marketplace Logo Identification for Orders

Easily recognize where each order comes from with marketplace logos displayed alongside your orders in EasyStore. This makes tracking and managing customer sources much simpler.

5. One-Time Product Sync

Sync your product titles and descriptions to marketplaces in one go — no need to manually copy and paste across different platforms.

6. Centralized Management

Manage your products, process orders, and fulfill deliveries — all from a single EasyStore dashboard. No need to log into different marketplaces individually.

7. Bulk Fulfillment

Speed up your operations by selecting multiple orders and fulfilling them in bulk. Streamline your fulfillment process for efficiency and faster delivery times.

Marketplace Integration Feature Comparison

Here’s a quick overview of what each marketplace integration offers through EasyStore:

Explore new channels, scale your business, and create a stronger online brand with EasyStore today.

Explore Marketplace Integration Now

Make Customers Love Buying From You

EasyStore empowers your brand to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that makes customers love buying from you.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.