This blog was updated on 29 April 2025, for more information connect with our team: https://www.easystore.co/contact 

EasyStore Quarterly Updates: Key Enhancements from January to March 2021

The ecommerce industry is constantly evolving, and keeping up with these changes is key to staying competitive. 

At EasyStore, we’re committed to helping merchants stay ahead with regular product improvements and new integrations to add value and enhance your business operations.

As we close the first quarter of 2021, here are the latest updates you should know.

1. [Mobile App] A Refreshed App to Support Your Daily Operations

Our renewed mobile app now mirrors the EasyStore admin panel layout, bringing a more intuitive and efficient experience to your fingertips. 

New and enhanced features include:

• Order management

• Customer management

• Product management

• Access to WhatsApp/LINE order forms

• Report summary

• Advanced filter capabilities

You can now fulfill orders, contact customers, and manage products directly from the app. 

Additionally, report summaries can be accessed for quick insights, and the app now features two distinct sections—Admin Panel and POS—for streamlined navigation.

2. [Customer] Broadcast Business Messages via LINE

LINE is now integrated into our Broadcast Center! 

In addition to email, SMS, and Messenger, you can now send promotional or transactional messages to your customers via LINE—ideal for reaching audiences on their preferred platforms.

3. [App Integration] Google Analytics 4 Now Supported

Gain access to advanced insights with Google Analytics 4. 

The latest version of Google’s analytics platform includes predictive metrics, deeper integration with Google Ads, cross-device tracking, and more granular control over your data. 

Install now to improve data-driven decision-making.

4. [Channel] Enhanced WhatsApp & LINE Order Forms

The order forms now support multi-currency, adapting automatically to your customers’ locations—making it easier for international buyers to shop in their local currency. 

Additionally, a pickup method is now available, giving customers the choice between delivery or in-person collection.

5. [Channel] Shopee & Lazada Integration Update

Worried about losing products when deleting them on EasyStore? Don’t be. 

A new setting now prevents automatic deletion from Shopee and Lazada when you make changes in EasyStore, giving you more flexibility in managing your multichannel catalog.

6. [App Integration] Boost Engagement with Easy Pop-up

Introducing Easy Pop-up, a tool that allows you to create eye-catching pop-ups using beautifully designed templates. 

Whether it’s for promotions or announcements, customizable redirect buttons help drive traffic to specific landing pages with ease.

7. [App Integration] Ninjavan 2.0 is Here

With a stronger integration, Ninjavan 2.0 provides more stable tracking and access to shipment statuses. 

It also offers free shipping options based on order value or item quantity—helping you boost sales and customer satisfaction.

Note: Existing users must reinstall the Ninjavan app and complete the updated setup.

8. [App Integration] New Shipping Option: ABX Express

You can now ship with ABX Express, allowing local and international order fulfillment directly from your EasyStore admin panel. 

Generate airway bills instantly without the hassle of manual entry—save time, ship faster.

9. [App Integration] EasyShip 2.0 (SG & HK)

No more one-by-one order processing! 

EasyShip 2.0 supports bulk fulfillment and bulk airway bill downloads, saving valuable time—especially for high-volume merchants in Singapore and Hong Kong.

10. [Payment] Accept Payments Anywhere with GKASH

GKASH supports credit card, debit card, and e-wallet payments in Malaysia. 

Plus, it allows you to generate payment links for customers to pay directly—anytime, anywhere.

Register now, here’s how

11. [Payment] Make Products More Affordable with Riipay

Concerned about high price points deterring customers? 

With Riipay, you can offer installment plans of up to 3 months without sacrificing your profit. 

Learn more about this “Buy Now, Pay Later” option that increases affordability and sales.

Visit here to learn more

12. [Payment] Now Accepting RinggitPay

RinggitPay is a trusted Malaysian payment gateway that supports FPX, credit card, and e-wallet transactions in MYR. 

The integration offers a seamless and secure checkout experience, ideal for both merchants and customers.

We’re Just Getting Started

The world of ecommerce never stands still, and neither do we. 

At EasyStore, we are constantly innovating to help merchants grow across all channels. 

Stay tuned for more updates in the next quarter—and make sure you're taking full advantage of these new tools and enhancements.

Make Customers Love Buying From You

EasyStore empowers your brand to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that makes customers love buying from you.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.