Boost Your Sales with 13 New Promotion Tools on EasyStore

This blog was updated on 15 April 2025, for more information connect with our team: https://www.easystore.co/contact

Boost Your Sales with 13 New Promotion Tools on EasyStore

“Without promotion, something terrible happens… Nothing!” – P.T. Barnum

When nothing is happening in your business, it likely means no effective marketing actions have been taken. 

I’m not suggesting you slash your prices dramatically — but a smart, well-planned promotion strategy wrapped around your products can capture attention, add value, and attract new customers to give your brand a try.

We’ve revamped our promotion tools into four main categories:Discount | Free Gift | PWP (Purchase with Purchase) | Credit

Discount

Running non-stop discounts can eventually position your business as a “low-priced brand” — which works only if you're in a continuous price war.

 Otherwise, discounts should be timely, relevant, and encourage quick decision-making.

With our new discount module, you can:

• Run storewide or selected product discounts

• Set multiple conditions for eligibility

• Apply stackable or limited-time offers

It’s flexible, dynamic, and designed to give you full control over your pricing strategy.

Free Gift

90% of consumers say receiving a free gift increases brand loyalty.

When customers receive a thoughtful free gift, it boosts perceived value and makes them more likely to return to your store, even if competitors offer similar products.

Try out our Free Gift promotion tool with a free account — and see how this simple add-on can drive loyalty.

Purchase with Purchase (PWP)

PWP campaigns naturally grab attention and increase cart values.

It makes customers feel like they’re getting a great deal while allowing you to upsell complementary products.

For example:

Buy a laptop, add a mouse for only $10.

EasyStore lets you bundle and customize PWP deals effortlessly.

Credit

Rewarding customers with store credit does more than just offer discounts — it builds a sense of membership and exclusivity.

With EasyStore, you can:

• Reward customers based on percentage (%) or fixed value ($)

• Set custom earning rates (e.g., $1 credit for every $100 spent)

• Allow customers to redeem credits on future purchases

It’s a great way to boost repeat business and customer engagement.

Here’s a quick summary of each promotion tool available based on your EasyStore plan:

At the end of the day, your customers will remember the experience with your brand — not just the discounts.

True loyalty comes from valuable, memorable interactions at every touchpoint, whether on your ecommerce site or beyond.

That’s why at EasyStore, we don’t just help you run promotions. 

We focus on creating a seamless, enjoyable shopping experience with tools like Single Page Checkout, Express Checkout, and Seamless Payment.

Read more about Customer Checkout Experience.

Make Customers Love Buying From You

EasyStore empowers your brand to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that makes customers love buying from you.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.