Helping Customers Choose Quicker

Customers love convenience and value, and product bundling offers the best of both. Instead of buying items separately, customers get a well-curated bundle that maximizes the value, making every purchase more worthwhile.

Beyond just savings, bundling helps customers discover new products that complement their needs, making shopping easier and more enjoyable. 

Customers don’t have to spend time searching for the best product combinations as product bundles offer a ready-made selection that meets their needs in a single purchase.

Everything You Need to Know about Product Bundle:

[Part 1]: What is Product Bundle?

[Part 2]: How Product Bundle Works?

[Part 3]: Things You Need to Know

[Part 4]: How Product Bundle Appears to Customers?

[Part 5]: How to Use it to Attract Customers?

Part 1: What is Product Bundle?

A Product Bundle is a set of two or more related products sold together as a package.

Bundling helps customers discover complementary items, enhances convenience, and simplifies decision-making while providing brands with opportunities to improve customer experience and increase sales.  

A product bundle is when 2 or more related items are sold together as a set such as a 

• Starter kit

• Trial Set

• Gift Set

This makes it easier for customers to get products they might need while maximizing the value could get in a single purchase.

Part 2: Product Bundling Examples

Customers love the convenience of getting more value in a single purchase.

Instead of buying items separately, they get a complete solution that makes their shopping easier and rewarding.

Festive Gift Sets: 

A Raya Celebration Bundle with traditional cookies, elegant home decorations, and a stylish outfit makes gifting effortless while adding a personal touch.

Beginner Starter Pack: 

A starter pack featuring a fat-burning solutions and a carb & blood sugar management solution, designed to support a balanced and effective weight loss journey. 

Value Packs: 

The ultimate care for a healthier and stronger hair with a blend of revitalizing shampoo, nutrient-rich hair oil and collagen-infused treatment.  

Clearance Bundle: 

A clearance bundle that pairs bestsellers with slow-moving items, making it an effective way to clear inventory while boosting sales.  

E.g. if the white t-shirt sells well but the black one doesn’t, bundling them together helps clear inventory while offering customers a better deal. 

Part 2: How Product Bundle Works?

Setting up a product bundle is just like creating a product, but with added flexibility to enhance the shopping experience.

Instead of buying individual products separately, bundling allows customers to purchase complementary items all in a single purchase making it even more valuable.

It can be personalized by customizing:

• Title

• Description

• Image

• Products

Variant Options:

Shopping for product bundle can be exciting, but it can also be frustrating when a bundle includes variations that don’t suit customer's needs, whether it’s a shoe size that doesn’t fit or a color.

With this option, it ensures customers to see only the available sizes, colors, or styles in a bundle. 

For example:

• NOSE Loafer – Only available in size 38, 39, and 40, so customers won’t have to sort through sizes that don’t apply.

• Parisian Blazer Set – Only display size S, M, and L, ensuring customers get a bundle that works for them.

Quantity Options:

Customers love flexibility, and Quantity as Options lets them personalize their bundles by selecting the exact quantity of each item they want. 

This option allows customers to choose the amount of each product they want in a bundle. 

For example:

 A hair care bundle where customers have the option to select 1 or 2 shampoo instead of receiving a fixed quantity from the bundle.

By offering these options, customers shops in an easier and more enjoyable way—helping them in finding the right fit in bundle.

Part 3: Things You Need to Know

1. Inventory to Set = Based on Availability

Product bundles are automatically managed based on stock availability. The stock of a bundle depends on the item with the lowest quantity available. 

In other words, if one item in the bundle is running low, the entire bundle will reflect that limit. 

This ensures customers always receive a complete bundle without missing items due to stock shortages.

For example, if "Hair Care Bundle" includes:

• Conditioner x 1 – Stock: 100

• Shampoo x 2 – Stock: 300

The available stock for the bundle set will be 100 (based on the lowest available quantity). 

This prevents businesses from overselling and ensures an accurate inventory tracking to ensure a shopping experience that won't let customer down.

2. Bundle Price Overrides Individual Product Listing

When a product bundle has a single price covering multiple items, any discounts and taxes are divided proportionally across each product in the bundle. 

3. Up to 30 Products in a Single Bundle

Each bundle can include up to 30 products, allowing customers to get a curated selection of items in one convenient purchase.

4. Maximum of 3 Options

Each bundle can include up to three options, combining both Selective Variant Options and Quantity Options for a tailored shopping experience.

5. Up to 100 Combination Variants

Each bundle can have up to 100 variant combinations, ensuring customers have more flexibility in their selections.

Part 4: How Product Bundle Appears to Customers?

The product bundle allows customers to view a complete breakdown of what is the item being bundled, ensuring customers know exactly what they’re getting before making a purchase. 

Every item in the bundle is clearly listed, along with any applied discounts or promotions, so customers can shop with confidence while getting the best value.

In Cart Page 

Customers get to see a detailed breakdown of all included products right under the bundle name once customers add a bundle to their cart. 

This ensures they know exactly what they’re getting before proceeding to checkout.  

Why this helps: 

• Quick Bundle Overview – Customers get to easily see what’s in the bundle at a glance

• Clear Value Breakdown – Listing all items that reassures a great deal

• Automatic Savings Applied – Clearly reflect promotions in cart instantly

In the Checkout Page

Customers get a final breakdown of their bundle before placing their order to ensure they know exactly what they’re paying for. Any customization choices, such as quantity selections within the bundle, are clearly displayed, giving them full control over their order.

With secure payment options and a straightforward process, customers can check out with ease, knowing their order is accurate and hassle-free.

Craft Bundles That Deliver More Value 

Grouping complementary products together gives customers more value and convenience, making it easier for customers to find what they need in one purchase. 

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