This blog was updated on 26 May 2025, for more information connect with our team: https://www.easystore.co/contact 

EasyStore Hidden Explores: March 2024 Edition

This series spotlights essential but often underutilized EasyStore features that can help business owners and retailers streamline operations while delivering a truly unified customer experience.

We want you to get the most value from EasyStore—not just through product updates, but by making sure you're fully equipped with tools that can elevate your business. 

Let’s dive into five features you may have overlooked:

This is perfect for:

• Service Appointments (e.g. pet grooming, makeup services)

• Pre-booking for Events or Launches

• In-Store Pickups (ideal for bakeries, fashion retailers, and more)

Customize availability to suit your business needs and improve customer convenience.

3. Boost In-Store Traffic with BOPIS (Buy Online, Pickup In-Store)

Did you know that offering BOPIS can significantly influence buying decisions? 

A recent survey found:

• 53% of shoppers use BOPIS to avoid shipping costs

• 49% prefer it for faster service

• 29% consider it more secure than home delivery

Here’s how to manage pickup orders directly via EasyStore POS:

• Set “Pickup Orders” as a quick action on your POS home screen

• Track and manage orders by status: “To Prepare,” “Ready for Pickup,” or “Completed”

• Notify customers automatically when their order is ready

• Mark as completed upon pickup

No more switching back and forth with your back office!

4. Product Recommendations: Encourage Add-to-Cart Actions

Smart recommendations drive more conversions—and you can easily set them up in EasyStore. Choose between:

• Conversion Optimize: Recommends complementary products

• Related Products: Displays general alternatives or similar items

To set this up:

• Log in to your EasyStore account

• Go to the product section

• Open product settings

• Select your preferred recommendation method

These features help increase cart size and enhance the customer journey.

5. Abandoned Cart Insights: Recover Lost Sales

Want a high-converting way to follow up with interested buyers? Abandoned Cart tracking shows you who added items to their cart but didn’t complete the purchase.

How to access it:

• Go to the Orders section

• Click on Abandoned Carts

• Send a reminder email to encourage completion

Make this part of your regular SOP to recover lost revenue and keep your customer pipeline active.

Make Customers Love Buying From You

EasyStore empowers your brand to prioritize customers and enhance their experience, creating a unified customer experience (UCX) that makes customers love buying from you.

Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product and service offerings for a seamless shopping journey.